Friday, February 01, 2008

 

What does Microsoft / Yahoo mean for Bell / Rogers?

Sympatico MSNRogers YahooWhat does the Microsoft / Yahoo deal mean for Canada's two largest internet service providers?

Bell's Sympatico has hitched itself to Microsoft's MSN and Rogers is aligned with Yahoo.

If and when Microsoft and Yahoo consummate their deal and begin to wring out their $1B in synergies, what happens to the differentiation between rivals in other markets?

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Comments:
I can imagine that both RCI and BCE are developing strategic plans as we speak.
If either company were to give up ties to their American partner it should not make a severe impact on their bottom line.
Whatever happens I am heavily invested in the outcome.
 
actually rogers just stopped using rogers yahoo hi-speed and is now just refering to its service as rogers hi-speed...
 
The home page is still Rogers Yahoo! co-branded.
 
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